Odcinek #60

Trever Chidester: From chaos to control – a merchant's guide to PIM/DAM implementation

Unlock the power of your product data!

Managing product information doesn’t have to be complicated! In this episode, Director of Partnerships at Plytix, Trever Chidester, shares how their tool, a leading Product Information Management (PIM) platform, helps businesses streamline product data, improve team collaboration, and implement PIM quickly – even on a Friday afternoon!

Trever has been with Plytix since its early days as one of the first account executives and has seen the company grow into a global PIM leader. Since 2015, Plytix has been on a mission to help sellers bring products to market faster. G2Crowd recently named it the #1 PIM and the 6th best commerce software. Today, Trever works with solution partners worldwide to expand Plytix's benefits into new markets.

In this conversation, Maciek and Trever dive into:

– How to get started with Plytix and explore its features with a free account,

– Practical tips for efficient PIM implementation and avoiding common data management challenges,

– Ways merchants and e-commerce teams can leverage Plytix to boost product data accuracy and workflow efficiency.

If you're looking to simplify product information management, enhance data workflows, and scale your business with PIM, this episode is packed with insights from an industry expert! 🚀

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Poruszane tematy

02:53 What is PIM, and how does it benefit e-commerce?

05:55  Why interest in PIM and DAM solutions is growing, and how merchant awareness is evolving

12:49 The impact of AI on PIM adoption and awareness

14:07 Upcoming EU regulations and how PIM can support merchants in navigating that

18:23 Common challenges customers face, and hidden costs associated with not implementing a PIM

20:04 Specific advantages of PIM for Shopify users

22:47 What Plytix offers to Shopify merchants

27:40 Key questions and criteria for deciding when to implement PIM

33:30 How AI enables businesses to build only-needed SaaS features internally and why companies must adapt

35:33 Product volume and organisational scale as indicators that it's time to implement PIM

37:47 What differentiates Plytix from its competitors

42:12 Who manages Plytix: single owner vs. multiple users or teams

44:48 How long implementation takes and how to best prepare for it

50:06 The return on investment (ROI) of PIM and how to measure its impact

53:08 AI features in PIM and why built-in is better than relying on external tools

57:04 Pro-tips from Trever